Ducati Night

What an event it was with such a packed agenda!!

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🎧 DJ on board - summer tunes to get you in the mood to ride!

🏍️ Night demo rides with a full range of DUCATI motorcycles

🚗 Test drives with AUDI cars from the Krotoski group

💈 Barbershop by Brush - They'll shave everything for you in exchange for a beautiful smile

😉🍹 Cocktail bar - Delicious drinks for a summer evening

🍔 There will be no shortage of bites! - Tasty food on site🏍️ Exhibition of limited edition motorcycles from DUCATI's stable

🎨 Art gallery by the CAVE.ART foundation

📻 Additionally, ESKA Łódź (Most popular Polish Radio station) was  broadcasting live from the very beginning of the event!

We had the opportunity to document the entire event from early morning until late at night.

We assigned two photographers: one focused solely on capturing details, close-up shots, and bikes, while the other documented the atmosphere, people, and the misty machines.

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People were able to test following Machines:

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MONSTER

HYPERMOTARD 698 RVE

SCRAMBLER NIGHTSHIFT

DIAVEL V4

STREETFIGHTER V4S

MULTISTRADA V2S

MULTISTRADA V4S

MULTISTRADA V4 RALLY

DESERTX

MULTISTRADA V4 PP

MONSTER SP

HYPERMOTARD 950

SCRAMBLER FULL THROTTLE

Well, let's be honest, even though we were at work, we have never had such fun before. Out of the 2100 pictures we took, we managed to pick 200 of them and launch a successful weeks-long campaign combined with social posts, reels, stories, and, last but not least, massive user engagement.